The closing down of the old ice cream factory was completed with the consolidation of the new ice cream facility on the same site as the milk factory. This new factory has space to service the aggressive growth plans for our ice cream business for the next 10 years. The focus in the layout of new factory has been to increase the efficiency by adding a new automated mixing facility and new extrusion line. Also, this new factory has sufficient space to add more lines and herding tunnels to meet the future output requirements.
Next to the new ice cream factory, a new Frozen Jeddah Central Warehouse (FJCW) has been constructed with a capacity of 6,000 pallets, which started operating at the end of April-21. FJCW’s primarily role is to relieve storage pressure from our 22 sales depots and to accommodate stock build-up before the peak summer season.
